Ad Campaign for Bosussia Mönchengladbach containing epic HLs expressing the passionable attitude towards soccer. The challenge was not to find a an unique and regognizable look but a low-budget-solution without any imagery for a campaign including at least 10 motifs during a season. Solution: image mashups by fragments found online with a disassociation of the origin-imagery to avoid any copyright issues and enough freedom to create any image you need in a recurring look & feel.
